On Thursday evening, while unconfirmed reports spread concerning an incident at Brown University, CNN’s Kaitlan Collins used social media, noting the confusion and guiding the public to her channel's 9pm newscast.
Although CNN is certainly not a impeccable news source, her statement resonated for numerous observers. It remains one of the organizations where you can find reality-based and generally trustworthy reporting – especially during breaking news situations such as the one taking place close to a New Hampshire storage facility.
A Vulnerable Situation During a Business Tug-of-War
But CNN, now 45 years old, finds itself in a precarious state as two massive media empires compete for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the fate of CNN has turned into a high-risk game of corporate ownership, rather than as a question of what serves the news-consuming public.
“This represents another instance of the deep structural problems with origins in decades of governmental choices,” said Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Penn.
The speculation about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a more important point.
“It is often framed as a financial tale with influential figures as the central actors, but there is hardly any discussion of the public interest,” Pickard said.
The Complicating Element: Donald Trump
The network's predicament is made more complex by Donald Trump’s opinions about a network he has long portrayed as perhaps his chief “fake news” foe.
Remember the shouts of “CNN sucks!” at his rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his clashes with Collins in White House briefings.
Trump now claims that CNN needs new ownership. This can be interpreted as ownership that will protect him from journalistic oversight. That is one reason why he seems to favor Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to favor that bidder more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently placed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
A Future of More Turmoil
Significantly, if Netflix is successful, CNN and other cable outlets would first be spun off into a standalone company. Such a move could be a relief to many at the network, but it’s far from a guarantee of stability. That arrangement could position CNN for a future sale. It never ends.
In the view of Timothy Wu, much of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance stated that anti-trust laws should disallow both deals.
“Either merger would be detrimental to the country, and both should be challenged by anti-trust authorities,” Wu argued.
The Fundamental Problem and a Path Forward
Regardless of the resolution in this situation, the underlying crisis persists.
“What we have now is a profoundly structure that undermines democracy, but we ought not succumb to the belief that change is impossible,” Pickard said. Government actions – from the 1930s and 1940s – helped to foster this overly commercial monster, and new policy decisions can address it.
Will that happen in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Change is a distant prospect now, but that should not imply it will be impossible forever.
Policies that bolster independent news organizations, reinforce local journalism, subsidize public media, and prohibit the concentration of media power in very few hands are not only possible – they are essential for a functioning democracy.
In the world of media ownership, larger is not superior. And news organizations including CNN shouldn’t be pieces in the most recent merger game.